Web Site Templates: Don’t Reinvent the Wheel
As human beings we often tend to overcomplicate our issues. When faced with a task of unknown difficulty, it is basic human nature to panic and assume or expect the ...
The Importance of a Well Built Landing Page
There is no doubt that online advertising has overtaken most other traditional forms of marketing. With the amount of technology being developed, which makes it increasingly simple to track performance ...
The Importance of Customer Acquisition Cost
Most entrepreneurs can agree that there is no business without marketing. Every company has some sort of marketing expense. There really is no way to scale without it. Many businesses ...
Why You Need A Mobile Friendly Web Site
About 5 years, I was walking down the street with a friend of mine. As we walked, he looked up from his iPhone and said to me: "It's so refreshing ...
Monetize Your Blog or Web Site with Display Advertising
We are living in an age where anyone can be a publisher. Gone are the days where getting "published" is the biggest hurtle faced by makers and creators. Blogging technologies ...
Content Marketing: Why It’s Important to Have a Blog
In the current digital age, it is extremely simple to publish content online. With the amount of free tools available such as WordPress, Blogger, Tumblr, etc., makers and creators have ...
What is Retargeting and Why Do You Need It?
Have you ever been browsing the web for a specific product only to be shown an ad for that exact product on a different web site shortly thereafter ? Does it ...
Is Your Website Hacked? Invest in Web Security!
One of the most popular content management systems today is WordPress. With over 30% of all web sites in the world using this platform as their backbone, hackers have deemed ...
What is SSL and Why Do You Need It?
If you have a web site (or have been to a web site recently), you may have seen or heard of this thing called SSL. Very often, when you hit ...
The Cost of Not Having a Web Presence
Have you ever been referred to a company or service, searched for them on Google, only to realize that they have no web site? I don’t know about you, but ...